The Bloom Effect

Indie music publicist and networker extraordinaire Fiona Bloom offers her tips on music industry networking during COVID lockdown. Follow her 12 pro tips to effectively sharpen your networking skills in a virtual world! Click here...

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Our very own Fiona Bloom has curated another hot Apple Playlist! This one in memory of the legendary MF Doom. We learned he passed away on Dec 31, 2020 and since, there’s been an outpouring...

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Fiona Bloom – Mentoring @ SXSW

March 12, 2018 | 0 Comments

Fiona Bloom is doing a mentoring session on International marketing, publicity, booking and branding at SXSW. This session filled up within an hour of it going live. Her session is Friday, March 16th from 2PM- 3:15PM....

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The Bloom Effect @ Halifax Pop Explosion

October 15, 2017 | 0 Comments

Fiona Bloom will be giving a speech on Fan Engagement and PR Strategy! She’ll also be  immersed in the scene, talent scouting, actively networking  and bringing her experiences back to share with everyone! FANRAGIOUS: Navigating...

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DJ STEF

October 13, 2017 | 0 Comments

Still stunned over the news of Bay Area legend DJ Stef who passed away suddenly a few days ago. The outpour from the hip hop community around the world has been incredible. She really was...

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Fiona Bloom Speaking at MIDEM

June 5, 2017 | 0 Comments

Our very own Fiona Bloom is off to the Intl Music Conference MIDEM in Cannes, France, http://www.midem.com where she’s moderating a panel called ‘Breaking America’. Do you have that ‘Hit Factor’? – What it takes to...

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Fiona Bloom @ NY Travel Fest

April 17, 2017 | 0 Comments

Fiona Bloom will be speaking at the NY Travel Fest http://www.nytravfest.com SATURDAY, APRIL 22 10 AM -6 PM Bohemian National Hall — 321 E.73rd St. A day full of networking, tastings, think tanks, roundtables, and...

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Fiona Featured on The House List

November 7, 2016 | 0 Comments

The Bloom Effect’s Fiona Bloom had a lovely conversation with Culturauma’s Peter Agoston for his new podcast series The House List. You’ll hear some of the most interesting and unusual stories from Fiona’s journey in...

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Efficacy Sessions: Royal Prospect

October 16, 2016 | 0 Comments

Latest Efficacy Sessions features a hot new pop rock band from Sweden called Royal Prospect You’ll be hearing about them soon!...

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Music New Brunswick + Efficacy Coming Soon

October 16, 2016 | 0 Comments

Fiona Bloom is speaking at Music New Brunswick this weekend in Canada. http://www.musicnb.org Latest Efficacy Sessions features a hot new pop rock band from Sweden called Royal Prospect You’ll be hearing about them soon!...

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